Sustainability Marketing

Sustainability Marketing

Sustainability Marketing: New directions and practices explores how a customer's desire for sustainable products can form a part of new marketing strategies. Sustainability Marketing provides solutions to scholars, marketers and decision makers aiming to gain an advantage in businesses where sustainability is increasingly prioritised.

Download Now
Author
Publisher Emerald Group Publishing
Release Date
ISBN 1800712464
Pages 280 pages
Rating 4/5 (61 users)

More Books:

Sustainability Marketing
Language: en
Pages: 280
Authors: Rishi Raj Sharma
Categories: Business & Economics
Type: BOOK - Published: 2021-05-05 - Publisher: Emerald Group Publishing

GET EBOOK

Sustainability Marketing: New directions and practices explores how a customer's desire for sustainable products can form a part of new marketing strategies. Su
Social and Sustainability Marketing
Language: en
Pages: 944
Authors: Jishnu Bhattacharyya
Categories: Business & Economics
Type: BOOK - Published: 2021-09-26 - Publisher: CRC Press

GET EBOOK

"... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship
Driving Green Consumerism Through Strategic Sustainability Marketing
Language: en
Pages: 301
Authors: Quoquab, Farzana
Categories: Business & Economics
Type: BOOK - Published: 2017-11-30 - Publisher: IGI Global

GET EBOOK

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to
System Innovation for Sustainability 1
Language: en
Pages: 470
Authors: Arnold Tukker
Categories: Business & Economics
Type: BOOK - Published: 2017-09-08 - Publisher: Routledge

GET EBOOK

Sustainable consumption and production (SCP) was adopted as a priority area during the World Summit on Sustainable Development in Johannesburg in 2002 and has s
Supply Chain Sustainability
Language: en
Pages: 210
Authors: Sachin Kumar Mangla
Categories: Technology & Engineering
Type: BOOK - Published: 2020-11-23 - Publisher: Walter de Gruyter GmbH & Co KG

GET EBOOK

Supply chains are significant in improving business efficiency. Sustainable supply chains help industries enhance their ecological, monetary, and social perform
Financial Management and Risk Analysis Strategies for Business Sustainability
Language: en
Pages: 320
Authors: Enríquez-Díaz, Joaquín
Categories: Business & Economics
Type: BOOK - Published: 2021-04-02 - Publisher: IGI Global

GET EBOOK

In light of the Sustainable Development Goals, sustainability is a factor to consider for understanding the changes that are coming in the business world and in
Sustainability Management
Language: en
Pages: 294
Authors: Rüdiger Hahn
Categories: Business & Economics
Type: BOOK - Published: 2022-02-11 - Publisher: Rüdiger Hahn

GET EBOOK

Driven by mega trends such as climate change, migration, globalization, or population development, sustainable development and sustainability management have no
Sustainability as a source for competitive advantages
Language: en
Pages: 173
Authors:
Categories: Business & Economics
Type: BOOK - Published: 2020-02-06 - Publisher: GRIN Verlag

GET EBOOK

Bachelor Thesis from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, Pforzheim University, language: Engli
Management for a Small Planet
Language: en
Pages: 232
Authors: Stead
Categories: Business & Economics
Type: BOOK - Published: 2015-05-18 - Publisher: M.E. Sharpe

GET EBOOK

When this classic text was first published in 1992 it provided a unique focus for the burgeoning concern for sustainability and sustainable organizational pract
Sustainability Marketing
Language: en
Pages: 292
Authors: Frank-Martin Belz
Categories: Business & Economics
Type: BOOK - Published: 2009-11-10 - Publisher: John Wiley & Sons Incorporated

GET EBOOK

'Sustainability Marketing' is primarily about the successful development and marketing of sustainable products and services (e.g. hybrid cars, fuel cell cars, c